One thing #ToughtalkingTroy knows for sure…when a member loves his credit union, he loves ‘em for life. #BTDNOW. Over what will soon become a 20-year career working with credit unions, TTT has witnessed many first hand experiences of this type of love and affection. What makes this heart-felt connection real? Could it be as simple as the fact that credit unions hold to a guiding principle where people help people, help themselves?
Maybe it’s the credit union difference. Generally it stands to reason that when someone joins the credit union it is because they want to be a part owner of a local, not-for-profit cooperative. They make a fully vested commitment through the pooling of their resources to use their credit union as a primary financial solution. If not, then what would be the point? Wouldn’t that be just as pretentious as asking someone you didn’t care about to be your Valentine?
Definitely food for thought as consumers will need to make tough choices in the coming months. Stick with their bank, who might just stick it to them, or make Every day Bank Transfer Day ™ and be someone’s Valentine who really cares.
This is Tough-talking Troy thinking out loud again. Just saying…
I must admit I was a credit union member at another CU before moving to Charleston, but I didn’t completely “get it”…definitely didn’t comprehend the credit union difference…didn’t really consider it before working here at SC Federal. I was simply a member of that credit union because my mom told me to always be a credit union member…she went on and on about buying a car or house one day and wanting to have the option of a credit union’s interest rate. None of it made sense to me then because I wasn’t ready for the message. I think in today’s world, more people are in tune with their financial institution and realize they have a choice as to where they “bank.” I’d highly recommend making the switch to a cooperative–it just feels better